Wednesday 27 January 2016

5 WEBSITE LAYOUT DEVELOPMENTS TO SUCCESS

It has been noticed with the upsurge of ‘mobile-friendly websites’, businesses are focusing on responsive web design for websites that primarily gaining more popularity over traditional drop down menus. This trend has gained more importance during mid-2015 creating interactive, friendly, and dynamic user experience.

UI specialists, web designers and layout artists are all keen to pursue the new web design trends for coming years as well.




VERTICAL/SPLIT SCREENS
The vertical divide fashion using split screens is much common across the internet. Using this layout is beneficial because sometimes the design can have more than one key elements that are equally important, allowing you to distinguish two or more things at the same time making user to choose what he needs most along with sharing information about other(s).

HOMEPAGE SCROLL-DOWN

With the frequent use of mobile device, users are comfortable with log scroll screens arranging all the important things on the same fold. This design work wonders to appeal audience through storytelling.

THE HD IMAGE GAME
Thanks to HD images that are swift in pulling attention of the users along with the advancements in bandwidth and data compression that has optimized loading time. Another new trend is use of HD image followed upon different patterned scroll. So, take the risk and play safe with HD image game.

NO BORDERS, NO FRAMES
Use of boxes and frames in website layout has now become old-fashioned. Designers are focusing on creating interactive yet fresh layout omitting the usual chrome technique and simply aligning text/menus neatly and separated from the content.

IRONIC ANIMATIONS
Making user experience more interactive and fun is what calls for the duty in this technology rush. A carefully placed animation can add more magic to your portfolio, one-page web, minimalism and flat designs. But before placing them you need to know the purpose of different animations. Use large scale animations when intending to create an impact on audience setting them as key interactive tool. Hovers, spinners and loading animations can create a sound impression on your audience. Using loading bars along with a strong message like “addressing your problem…” will turn the user’s patience meter on and make them feel acknowledged.

These 2015 website layout trends reflect both a blend of modern concepts and traditional designs. To find out appealing website layouts please visit glu7.com or weebly.com

Friday 22 January 2016

How can SEO-friendly Website Increase your Visibility?

Website building tools like Glu7, Wix and SquareSpace allow users to create SEO-friendly websites. But how can this feature help you in your business?

SEO can get your business noticed

By its very definition, SEO means optimization of a web property to the point, it becomes a search engine favorite. Your site, once on the path to optimization, starts crawling up the search engine rankings. As the site goes up, it gets closer to the top spot, which always get more clicks and visits compared to the ones below it.

Think of it as a store located in the heart of the city. People are more likely to visit that store since it’s located at a place where customer can easily find it. Even the public with no intention to buy will give the items a look. Some of them might even buy the items out of impulse.

Now compare that with a store located at the other end of the city with no banner o board to signify its location. Such a store would only be known to a handful of loyal customers. The problem is, businesses need more than a handful loyal customers to thrive. Such a store, compared to one at the center of the city with boards and banners, is likelier to perish.

What’s at stake?

To be honest, the very existence of the business. If people can’t find a brick-and-mortar store, they cannot visit it; they cannot buy from it; the business cannot make sales and cannot prosper. Such a business cannot survive. Same is the case for a business website that is hard to find.

Having a site isn’t enough

Mere existence of a site is not enough. Just like erecting a store isn’t a guarantee for future sales. You have to tell people your brand exists. And you have to tell them using right channels.

Why did I say ‘right channels’?

A website is for every type of person. But just like you would put an ad on magazine to focus magazine readers, you will have to promote your website on the playfield of an internet-user, which is internet.

Plus, promoting your site costs pennies compared to print ad TV ads. On top of it all, search engine can get your site found in seconds. The user logs on to Google.com, types a keyword and there comes your result, right there at the first page. It’s that easy to get noticed on the web.


So are you ready to get noticed?

Tuesday 19 January 2016

3 Ways to Game up your Business with Blogging


Previously thought of be of trivial value, blogs are now a necessity businesses cannot afford to advance without. In this age of digital marketing, a blog goes beyond being a channel of communication to a catalyst which yields more visibility, leads and sales.

Here are three ways how you can game up your strategy with simple blogging.

Feeding the search engine

The algorithms of search engines keep looking for valuable content to provide to the users. Craft blog posts that users can benefit from on regular basis, and it’s almost certain that Google, Bing and similar search engines will notice and start preferring your content over stale, run-of-the-mill content everyone else is creating.

Reverse engineered, keyword-themed content

Remember every time you took out your smartphone to google something whenever a problem arose? Millions make a similar search every day. Just think like a person stuck in certain problem and think how he or she would search it over the web. What would be his or her query and how are existing results helping the searcher out. Focusing on those queries and writing a detailed post on those queries and keywords can address the existing issues better than the existing material.

Two-way communication and more

Again, it is a reliable way to build two-way relationship. But there’s a byproduct that a lot of businesses tend to ignore and that is the ability of comments to work as a medium for links.


Genuine readers, commenting on your website links it to theirs. This increases the reach of your posts and your authority. With your site now a part of relevant blog networks, your post can attract, address and entertain more readers. And with a stronger base of back-links, your site draws another step closer to the first SERP.

Integrate a blog on your website with glu7 blogging feature.