LOCAL SEARCH ENGINE OPTIMIZATION GUIDE FOR 2016

 

We see as more businesses are becoming aware about grabbing more customers from on internet, they realize they would need some SEO done for their business website. But since the need of SEO is boosting, it is also becoming complex and complicated to do SEO.

So, I’ve listed down a search engine optimization guide that will help you stay ahead of competition when there are a lot of people in your industry want to get their website appear in Google rankings.

User Experience Counts

When you search for something on Google and reach for the right results in the first few pages, means you got great UX. For great SEO and rankings, Google stresses much on user experience that a business provides to its customers. So besides link building, backlinking and keyword optimization, what matters is your unique content that contributes for creating great UX.

SEO is not just about page rankings, now it encompasses the wider picture. Search engines now are ranking pages depending on how a customer is interacting with a website and how capable your website is to satisfy your customer’s intent.

Mobile Optimization

One of the most important element of search engine optimization guide is that how many times people have neglected what you are saying just because they are too busy looking down their mobile screen. Mobile phone usage has been increased dramatically since the advent of mobile operating systems. Since you will find mobile users everywhere you go, these handheld gadgets have gained much importance for mobile SEO. People are searching for nearby restaurants, locations, apps, information and whatnot. So in order to keep up with the mobile war, one of the most useful search engine optimization guidelines for 2016 is to get your website mobile optimized.

Backlinks Are In

Backlinks are still in SEO fashion and seem to be no. 1 because it is of high importance for Google. But you need to keep in mind that they should not be just any backlinks, I mean if you are taking hundreds of backlinks for the same domain, this will not going to work at all. What you need is to get different backlinks from different domains. If you are able to do that you are into the business.

GIFs and Unique Images

While images are now not of much importance for Google, unique images are still something that add that extra value for your content. You can not only play with the usual images, you can use GIFs and memes to keep your content alive and interactive along with these motion pictures.

Aforementioned were some of the basics elements of search engine optimization guide for 2016, by using these elements you can surely achieve a better rank in your search rankings on Google.