Visual content always has a potential to pull attention of readers by its charismatic appeal. The value of visually appealing content is ever increasing and it will continue to have steady growth in the year 2016 and beyond.
Following are ten profound reasons why visual content marketing will dominate in 2016.
Visually appealing content has an instant communication signal processing to human brain with faster understanding of information than simple text. It is 60x powerful and effective in comparison to normal plain textual content.
2. Infographics
Info-graphics provide a wider audience appeal by its colorful and dynamic content presentation for readers. It is really engaging and it increases traffic and lead conversions.
3. GIF images
Graphics Interchange Format (GIF) images are also becoming a solid appeal for users for visual content marketing. These images offer wonderful purpose of readers’ engagement by adding colorful animated images in the content to make it visually sound for readers.
4. Visual storytelling
Visual storytelling is an excellent technique for boosting brand image and gaining readers’ attention. It provides superb entertaining and meaningful animated video story of short duration for providing some value to customers.
5. Videos
Videos provide a dynamic sense of appeal and attraction for visitors. There can be product, home page or landing page videos for website to bring more traffic to site and increase visitor retention.
6. High conversion rates
Visual content has an 86% higher user-conversion rate by for compared to simple text content. It engages users by making it easier for them to understand the information. Slide Share, Instagram and Pinterest have exponential traffic and conversion rates for visitors.
7. Social media friendly
Visually interactive content is more social media friendly because it gets more shares, likes on Facebook. The post with videos and images are more sharable and get much more traffic conversion.
8. Blog post and social media post
Visual content marketing is a wonderful trend in content promotion for users. Blog post added with images gives more value to readers than a normal post. It creates enormous interest and curiosity in readers to read visually attractive post with more time on content. Similarly, social media posts with images and videos hold extreme appeal and charm for readers with more sharable content.
9. Future of content marketing
Visual content is the future of content marketing because it enhances the worth of content into more readable and sharable form. Every content marketer is implementing visual content strategies for tremendous traffic and conversion opportunities.
10. Increase more traffic and customer engagement
This is the most prominent reason for domination of visual content in 2016. Visual content has remarkable appeal and user engagement which increases time on site and decreases bounce rate.
For more trends on content marketing, check out this blog.
- Instant brain communication
- Infographics
- GIF images
- Visual storytelling
- Videos
- High conversion rates
- Social media friendliness
- Blog and social media posts
- Future of content marketing
- Increase more traffic and customer engagement
Visually appealing content has an instant communication signal processing to human brain with faster understanding of information than simple text. It is 60x powerful and effective in comparison to normal plain textual content.
2. Infographics
Info-graphics provide a wider audience appeal by its colorful and dynamic content presentation for readers. It is really engaging and it increases traffic and lead conversions.
3. GIF images
Graphics Interchange Format (GIF) images are also becoming a solid appeal for users for visual content marketing. These images offer wonderful purpose of readers’ engagement by adding colorful animated images in the content to make it visually sound for readers.
4. Visual storytelling
Visual storytelling is an excellent technique for boosting brand image and gaining readers’ attention. It provides superb entertaining and meaningful animated video story of short duration for providing some value to customers.
5. Videos
Videos provide a dynamic sense of appeal and attraction for visitors. There can be product, home page or landing page videos for website to bring more traffic to site and increase visitor retention.
6. High conversion rates
Visual content has an 86% higher user-conversion rate by for compared to simple text content. It engages users by making it easier for them to understand the information. Slide Share, Instagram and Pinterest have exponential traffic and conversion rates for visitors.
7. Social media friendly
Visually interactive content is more social media friendly because it gets more shares, likes on Facebook. The post with videos and images are more sharable and get much more traffic conversion.
8. Blog post and social media post
Visual content marketing is a wonderful trend in content promotion for users. Blog post added with images gives more value to readers than a normal post. It creates enormous interest and curiosity in readers to read visually attractive post with more time on content. Similarly, social media posts with images and videos hold extreme appeal and charm for readers with more sharable content.
9. Future of content marketing
Visual content is the future of content marketing because it enhances the worth of content into more readable and sharable form. Every content marketer is implementing visual content strategies for tremendous traffic and conversion opportunities.
10. Increase more traffic and customer engagement
This is the most prominent reason for domination of visual content in 2016. Visual content has remarkable appeal and user engagement which increases time on site and decreases bounce rate.
For more trends on content marketing, check out this blog.
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